The Booj Coffee Logo

I designed a custom, full-color caricature logo for The Booj, capturing his personality with bold, expressive linework and vibrant hues. The illustration incorporates playful elements, like drool, to reflect the rich, indulgent nature of his coffee creations. The color palette is directly inspired by his drinks, bringing warmth and energy to the design. This project was a fun blend of character illustration and branding, resulting in a unique and eye-catching visual identity.